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Design Work

Explore my graphic design portfolio, featuring recent projects completed during my time at Plaudit as part of a collaborative team effort, as well as my college work.

HFG Logo & Website Redesign

A bold rebranding for Hays Financial Group, blending tradition with a modernized lion emblem.

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Matrix Website Redesign

Transformed Matrix Engineering’s website with a bold, geometric design, interactive features, and a refreshed brand identity.

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Catalog

This catalog is a collection of images I took of my late grandmother's jewelry she left me. I wanted this book to be a symbol her elegance, class, and unique style. Minimal text and graphic elements are used in order to keep the focus on the photography.

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Struttin Custom Shoewear Brand

For this project, we had to find an interesting product and then create a name, feel, and entire brand identity for it. The product I chose was a custom high heel that guaranteed comfort and style!

View Brand & Process Book

Dashe Website Redesign

A website redesign balancing brand identity, client collaboration, and modern functionality.

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Shavlik Website Redesign

A modern, accessible website for the Shavlik Family Foundation, featuring clear grant information and an custom map showcasing their funded projects.

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Coloring Book

Created impactful branded materials for MN Neuro’s Rock the Cradle event, with a focus on a thoughtful, story-based coloring book that celebrated neurodiversity.

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Elephant Garlic Packaging

For this project, we were tasked with rebranding packaging for a product. I chose to rebrand the packaging for elephant garlic sold by Spice World. Not only did I create a more interactive package for the garlic, but a fresher, more unique design and logo as well.

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Biology Symbol

For this logo/symbol project, we were given a word and had to design both an abstract and representational logo for that word. The word I was given was "biology".

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Dashe Website Redesign

A website redesign balancing brand identity, client collaboration, and modern functionality.

Learn More

HFG Logo & Website Redesign

A bold rebranding for Hays Financial Group, blending tradition with a modernized lion emblem.

Learn More

Matrix Website Redesign

Transformed Matrix Engineering’s website with a bold, geometric design, interactive features, and a refreshed brand identity.

Learn More

Shavlik Website Redesign

A modern, accessible website for the Shavlik Family Foundation, featuring clear grant information and an custom map showcasing their funded projects.

Learn More

Coloring Book

Created impactful branded materials for MN Neuro’s Rock the Cradle event, with a focus on a thoughtful, story-based coloring book that celebrated neurodiversity.

Learn More

Annual Report

For this project, we got to pick an annual report from a large selection of companies and redesign it. We did not have to stick to the company's current branding, but rather create a set of design principles that fit the company's field/messaging.

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Catalog

This catalog is a collection of images I took of my late grandmother's jewelry she left me. I wanted this book to be a symbol her elegance, class, and unique style. Minimal text and graphic elements are used in order to keep the focus on the photography.

Learn More

Elephant Garlic Packaging

For this project, we were tasked with rebranding packaging for a product. I chose to rebrand the packaging for elephant garlic sold by Spice World. Not only did I create a more interactive package for the garlic, but a fresher, more unique design and logo as well.

Learn More

Struttin Custom Shoewear Brand

For this project, we had to find an interesting product and then create a name, feel, and entire brand identity for it. The product I chose was a custom high heel that guaranteed comfort and style!

View Brand & Process Book

Biology Symbol

For this logo/symbol project, we were given a word and had to design both an abstract and representational logo for that word. The word I was given was "biology".

Learn More

Dashe Website Redesign

Plaudit - 2022

This project involved refreshing a website while maintaining the client’s established brand identity. Through multiple iterations and close collaboration, we developed a design that incorporated the client’s requested colors, integrated structured graphical elements, and used custom stock photo treatments to add a unique touch. The final result achieved a cohesive look across the site while ensuring key pages stood out, meeting both the client's goals and user needs.

Interested in seeing the designs in action?
Explore the live site!

View Design Process View Final Designs

This project was completed as a collaborative effort during my time as a Web Designer at Plaudit. I was responsible for creating the designs, but received valuable feedback from my team to help bring the client’s vision to life.

HFG Logo & Website Redesign

Plaudit - 2022

For Hays Financial Group’s rebrand, we drew inspiration from their sister company, Brown & Brown Insurance, and incorporated elements from their shared identity while crafting a logo that stood out. After exploring various abstract and typographic directions, the client gravitated toward a lion emblem that communicated strength and professionalism. By combining elements from their favorite concepts, we refined the lion, shield, and typography to create a cohesive and versatile logo that aligned with their brand vision and performed well at any scale.

For the HFG website, the client requested a modern, light, and professional design. Drawing from the brand guidelines established in their logo redesign, we created a site that reflected their updated identity. To ensure a balanced and approachable aesthetic, we used subtle accents of grey and light blue, which softened the overall look without creating high contrast. A light grey backdrop behind images helped ground each section while maintaining a clean, unobtrusive feel. The client was thrilled with the final design, which perfectly captured their vision for a polished online presence.

Interested in seeing the designs in action?
Explore the live site!

View Logo Design Process View Final Website Designs

This project was completed as a collaborative effort during my time as a Web Designer at Plaudit. I was responsible for creating the designs, but received valuable feedback from my team to help bring the client’s vision to life.

Matrix Website Redesign

Plaudit - 2023

Matrix Engineering approached us with a website that needed a complete refresh and a stronger brand identity. To create a unique and cohesive design, we used geometric shapes and sharp angles inspired by their logo, integrating duo-toned colors across icons and site elements. Interactive hover effects enhanced audience engagement, while subtle geometric accents added visual interest to some of their more text-heavy pages, ensuring the refreshed site reflected a strong and recognizable brand identity.

Interested in seeing the designs in action?
Explore the live site!

View Website Designs

This project was completed as a collaborative effort during my time as a Web Designer at Plaudit. I was responsible for creating the designs, but received valuable feedback from my team to help bring the client’s vision to life.

Shavlik Website Redesign

Plaudit - 2023

The Shavlik Family Foundation sought a modern, engaging website to better connect with Minnesota-based non-profits and showcase their impact. We focused on creating a user-friendly layout that clearly communicated grant information, while incorporating a well-designed custom map to highlight funded projects and demonstrate their widespread community impact. Additionally, we updated the color palette to ensure accessibility and compliance with WCAG standards, reflecting their commitment to inclusivity.

Interested in seeing the designs in action?
Explore the live site!

View Website Designs

This project was completed as a collaborative effort during my time as a Web Designer at Plaudit. I was responsible for creating the designs, but received valuable feedback from my team to help bring the client’s vision to life.

MN Neuro Coloring Book

Plaudit - 2024

For their booth at the Rock the Cradle event (an annual gathering of art, music, and culture) Minnesota Neuropsychology needed branded materials to engage parents and children alike. We designed a suite of branded materials, including staff t-shirts, tote bags, magnets, and a story-based coloring book that became the highlight of the project. The coloring book followed the journey of a gender-neutral fox and their brain, learning to collaborate and celebrate their unique strengths — a reflection of MN Neuro’s mission to help children with ADHD, dyslexia, and other learning differences. The book featured thoughtful details, such as a dyslexia-friendly font for readability and a superhero-themed activity page encouraging kids to draw their brain’s superpowers. Each page included MN Neuro’s logo and contact information to maintain brand visibility, even if pages were removed. We collaborated closely with the client through multiple review rounds to ensure the book aligned with the organization’s values and audience. This carefully crafted project balanced meaningful storytelling with creative design, leaving a lasting impression on event attendees.

This project was completed as a collaborative effort during my time as a Web Designer at Plaudit. I was responsible for creating the designs, but received valuable feedback from my team to help bring the client’s vision to life.

Innophos Annual Report

Publication Design - 2021

For this project, I redesigned an annual report for Innophos, a company that manufactures ingredients for food, medication, and building supplies. This company works on a molecular level, and an annual report looks at the ingredients and inside workings of a business. After making this connection between the business and the report, I saw a perfect opportunity to create a design that mimics molecular structure and scientific analysis.

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Catalog Photo & Design

Publication Design - 2021

This catalog is a collection of images I took of my late grandmother's jewelry she left me. I wanted this book to be a symbol her elegance, class, and unique style. Minimal text and graphic elements are used in order to keep the focus on the photography. I created the zoomed in images of each piece so they stand on their own compositionally.

View Full Book

Elephant Garlic Packaging

Graphic Design II - 2020

For this project, we were tasked with rebranding packaging for a product. I chose to rebrand the packaging for elephant garlic sold by Spice World. Not only did I create a more interactive package for the garlic, but a fresher, more unique design and logo as well.

View Process Book

Biology Symbol

Graphic Design I - 2019

For this logo/symbol project, we were given a word and had to design both an abstract and representational logo for that word. The word I was given was "biology".

This project was a formal introduction into logomark making, or more broadly sign or symbol making. The task was to make dynamic and naturalistic marks with effective meaning and strong aesthetics. The project was limited to two-dimensional shapes and no additional wordmarks.

The initial deliverables were two refined black and white symbols, one representational and one abstract, both meant to signify the chosen topic. One symbol direction was then selected and a final symbol system including black and white and color symbols was developed. The final symbol system was then applied to four different items or products that related to the topic.

This final design and color communicate biology and science, with a new and fresh, natural feel. This symbol shows the overlapping and intertwining natural flow of nature, with an underlying structured and scientific connection between everything in the natural world.

For the color, I chose a light, striking blue with a hint of green to symbolize freshness, innovation, and the natural world. I added dimension to the symbol by making three of the flow shapes slightly darker. This adds a suggestion of movement to the flowing shapes.

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